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From the den
Tag: marketing
6th November 2015
As you may be aware, this year’s John Lewis Christmas advert launched this morning at 8am. Following the success of Monty the Penguin last year and the Bear and the Hare in 2013, it’s a given that this year’s advert would be highly anticipated. Promotion for the advert began on the 1st November through a very ambiguous Twitter account @TheMoon2015 launching and what looked like ‘teasers’ to the #OnTheMoon activity. I spy with my little eye something beginning with M #OnTheMoonhttps://t.co/mdGUZCF0V3 — The Moon (@themoon2015) November 1, 2015 This year John Lewis have teamed up with Age UK for their Christmas…